The AI-generated trend is going viral on socials – here’s how to try it for yourself
Mar 26, 2024
From emojis to coquettes and Hello Kitty, cute’s transformative potential is shaping how we see ourselves both on and off-screen
Feb 09, 2024
From the canthal tilt filter to mewing and mogging, looksmaxxing has gone viral on social platforms as young people adopt increasingly black-pilled ways to enhance their physical gains
Dec 29, 2023
In episode six, we’re joined by Alex Quicho to explore the predator vs prey dynamics spilling across our feeds through girl-coded memes and viral TikTok filters
Dec 08, 2023
In the wake of her death, Alim Kheraj writes a tribute to the Cock Destroyers and the late, great Sophie Anderson
Dec 05, 2023
At a sad time like this, laughter really is the best medicine
Nov 30, 2023
From Bambis and bunnies to the viral ‘canthal tilt’ Tiktok filter, predator vs prey discourse is everywhere – here’s how we can use ‘girl theory’ to unpack it
Nov 20, 2023
The London-based art project is spotlighting a new wave of ‘yassified Gen Z’ aesthetics
Nov 16, 2023
Because we’re living in a girl’s world!
Oct 26, 2023
Whether you’re sticking out your gyatt for the rizzler or you’re cuh dey board, online communication is spiralling into the surreal faster than you can say skibidi
Oct 23, 2023
What happens when governments trade traditional diplomacy for rocket emojis, Simpsons memes, and throwing shade on the world stage?
Oct 17, 2023
The budget airline’s social media represents a bold new era of advertising in which the customer, far from being always right, is a snivelling little worm
Aug 23, 2023
Ahead of the release of her debut book, the Washington Post reporter speaks to Günseli Yalcinkaya about doxxing, hyper-niche internet trends and the future of social media
Aug 15, 2023
In episode two, we’re joined by artist and creative director Ana Viktoria Dzinic to discuss how clout is evolving in the internet age
Jul 05, 2023
In episode one, we’re joined by author and researcher Shumon Basar to discuss why everything suddenly feels so... mid
May 25, 2023
Levi’s